The scoop on getting Amy Adams’ gorgeous hair

August 5, 2009
Amy Adams at the New York premiere.

Amy Adams at the New York premiere.

Amy Adams is very popular in our house. Every time my daughters see her adorable face and bouncy red waves on a magazine cover or movie ad, they scream, “Giselle!”

Yep, we’re all enchanted by the Enchanted actress, who happens to hail from Castle Rock, and I can’t wait to see her in Julie & Julia. (If you haven’t read the book, it’s a must. I kept freaking my husband out, because I’d laugh out loud so much while reading it.)

Adams looked so lovely at the Los Angeles and New York premieres of Julie & Julia, and we got the inside scoop on how she got both the glamorous waves and the sleek style. Mark Townsend, Matrix celeb stylist, created both red carpet hair styles. Here’s how he did it:

Making waves in New York: Townsend, wanted Adams’ hair to be modern and glamorous to match her Carolina Herrera gown. “I’ve been very inspired lately by hairstyles from the ’80s with lots of volume,” he says.  He started by spraying Biolage Volumatherapie Bodifying Spray Gel into Adams’damp hair and blow dried it with a medium size Spornette Mixed Bristle round brush to get a good deal of volume in her hair. Next, he set her hair with hot rollers, making sure to wrap the hair around the roller from roots to ends to give it a nice wave. Once the hair was cool, he removed the rollers and brushed out her hair with a flat brush, parting it to the side. To add some texture and shine, he sprayed Biolage Shine Endure Spritz into her hair and gave it a scrunch. Lastly, he sprayed down any flyaway hair with Vavoom ShapeMaker hairspray.

Amy Adams at the Los Angeles premiere.

Amy Adams at the Los Angeles premiere.

Sleek and chic in Los Angeles:“For the Los Angeles screening of Julie & Julia, I was inspired by beauty shots from the ’80s that I’ve collected over the years, very Carol Alt,” Townsend says.  He added Vavoom Gold Heat Blow-In Volume Protective Lotion to Amy’s damp hair and blow dried it with a Mason Pearson brush, lifting the roots for some height and keeping the ends straight. To add some texture to the hair, he then rubbed Vavoom Loosely Defined Texture Cream into his hands and then raked them through Amy’s hair. “I love the way it makes the hair super shiny and piece-y looking.”

Matrix Vavoom Gold Heat

Matrix Vavoom Gold Heat

Matrix Biolage Shine Endure Spritz

Matrix Biolage Shine Endure Spritz

– Lesley Kennedy

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